Robert Allen Group launches Color Search tool
UpholsteryJournalMag.com | April 26, 2013
The Robert Allen Design Group has released a new Color Search tool that allows designers to create palettes of Robert Allen colors and then receive custom coordinated product recommendations from Robert Allen’s fabric and trim catalog.
To use the tool, designers start by building a personalized palette from a large range of color swatches in a variety of tones and saturations, or they may upload a photo from which the tool suggests colors to include in their palette. The Color Search tool then returns accurate product recommendations from Robert Allen’s catalog of fabric and trim based on their custom palette. This new website feature is powered by ColorLogic™, Robert Allen’s proprietary color organization system.
Robert Allen Design Group CEO Philip H. Kowalczyk remarks “At Robert Allen, our design focus is always color, and our business focus is always serving our designer clientele. The Color Search tool will increase the ability of the designer to get to the specific colors they are looking for. It shows them that not only do we have an unparalleled range of color, but we have the color and pattern they want.”
The Robert Allen digital team created the new Color Search technology with the goal of optimizing color matching and user experience. The technology scans quickly and precisely through the full range of Robert Allen colors with excellent color matching and tonal coordination capabilities.
Visit the Robert Allen Design website to learn more and to try the new Color Search tool.