TRIVANTAGE refocuses on service for customers
UpholsteryJournalMag.com | November 12, 2012
TRIVANTAGE has rolled out a new customer service vision that emphasizes a commitment to quality products and fair pricing backed expert service. To communicate this vision to the industry, TRIVANTAGE announced a new tagline—Order. Done. Good Call.—and identity at the IFAI Expo Americas 2012 in Boston, Mass.
Improvements include the development of redesigned catalogs that are easier to navigate; sampling materials with guaranteed continuity for two years; transparent and fair pricing; revamped telephone system; and continuing education and training to build on the product and industry expertise within the customer service and sales departments. TRIVANTAGE is also developing a new e-commerce site that will incorporate the latest in online order processing. All of these service enhancements were showcased in the TRIVANTAGE booth at the IFAI Expo Americas 2012.
“Our customers are craftspeople who want to focus their energies and their talents on creating quality boat covers, awnings and furniture, not on spending excessive time ordering fabrics and hardware,” said Steve Ellington, president of TRIVANTAGE. “Everything we do today is focused on assuring that we are an urgent, responsive company that takes the hassles of procurement off of our customers’ plates as quickly and efficiently as possible.”
TRIVANTAGE, a subsidiary of Glen Raven, Inc., is a distributor of fabrics, hardware, accessories and cordage for the awning, marine and furniture industries.