Price plays key role in interior fabrics

UpholsteryJournalMag.com | December 7, 2011

By Holly O’Dell

Although it’s not always the determining factor, price will play a key role in interior fabrics going forward. “Price pressure will continue on the commodity fabrics that are frequently copied in Asia and sold under market prices in the U.S.,” says Chris Duerk of Mermet Corp. “The more technical and high-end segments will continue to look for quality, style and performance first.”

The mid-price segment will increasingly come under pressure, says Dr. Norbert Rehle of Drapilux. “To escape the vicious circle of pricing down, manufacturers from Europe need to trade up and differentiate themselves with intelligent added values, technical innovations and attractive designs.”

Holly O’Dell is a freelance writer based in Pine City, Minn.

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