Enduratex adds faux leather Crianza to Vineyard Collection
UpholsteryJournalMag.com | December 19, 2012
Enduratex™ added Crianza to the Vineyard family of faux leather.
“The Vineyard series was developed to give the appearance of an aniline leather from both the front and the back of the fabric,” said Jeff Post, vice president and general manager of Enduratex and China General Plastics Corporation of America.
Crianza has a pebbled leather effect and shares the same construction as Gran Reserva, the original offering from Enduratex™’ Vineyard Collection. The soft hand and pebble grain emulates fine leather, and the micro fiber backing adds to that hand. Crianza will be available in 18 sku’s with an expansive color palette.
“The Crianza color line was developed to compliment the colors of Gran Reserva, while expanding the palette with more color choices for today's commercial environments,” said Post.
Enduratex provides vinyl-coated fabrics to the automotive, hospitality, marine and healthcare industries. The company is headquartered in Mira Loma, Calif. Its parent company, China General Plastics Corporation, is headquartered in Taipei, Taiwan.